IT Cosmetics Naturally Pretty Must-Haves Eye Set (2024)

Seldom does this happen. But after receiving an email with an announcement ad for the Limited Edition IT Cosmetics Naturally Pretty Must-Have Eye Set, I immediately had to move on this. Usually I ruminate for ages, but not this time.

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The original Naturally Pretty Vol. 1 Matte Luxe TransformingPalette(IT Cosmetics Naturally Pretty Vol. 1 Matte Palette reviewed here) continues to be one of my all-time favorite shadow palettes, so the Must-HaveLuxe Transforming Eyeshadow Palette looked like a travel size version of the original but with, according to IT Cosmetics, new and unique shades. In addition, there is a travel size version of Hello Lashes 5-in-1 Volumizing Mascara. Both for an affordable $28. But now that I’ve got my set, IT Cosmetics has a 20% off Friends and Family Sale going on. Now why didn’t I wait, lol!

The palette is visually lovely, a baby version of the Naturally Pretty Matte Palette but in pale pink glossy paper instead of suede (and that’s fine with me). Inside is rose gold shiny paper, and there’s a good size mirror, like in my big Matte Luxe palette.

In addition to the Transforming Hello Light pearl powder that gives a glow to any shade it’s mixed with, there are 6 new, neutral matte shades:

• Happy: off white
• Believe: taupe
• Naturally Pretty: mauve
• Inspire: marsala
• Brave:raisin
• Empower: eggplant

plus Transforming Hello Light that gives a light pearl sheen. There are two white/beige shades and the others are a variety of browned-rosy-purples.

The Must-Haves shadows should be applied over primer. Without primer, only the deepest shades showed up well on my light skin, IMHO.

With primer, they have real presence and good pigmentation. Because I never skip eye primer, it isn’t a problem for me. Nevertheless, the lightest shade – Happy – ais so close to my skin tone that it doesn’t show up very well on me, but it does serve to brighten the inner corner or under the brow bone. Here’s a closer view of the light shades:

Thankfully, the shadows build-up fairly easily over primer, though Happy still doesn’t show up on me. You can just barely see the pale pearliness of the pearl powder at the very top, but that shadow isn’t supposed to have a color, just a sheen.

The shadows don’t kick up a lot of powder, they blend well, they are long-lasting over primer. I’m enjoyingthis palette. 🙂

I decided to go for broke and use the deeper shades on this eye look. I used Inspire on the lid, Brave in the crease, and Empower in the outer V.

I think it’s a great travel or on-the-go shadow palette, and the deluxe sample size of Hello Lashes is the right size to keep in a purse makeup bag. I’ve mentioned the mascara previously, and in addition to a great formula, it has a cool wand with a bulb at the tip for easy application to the tiniest lashes. This set makes a wonderful gift for neutral matte shadow lovers or a terrific introduction to IT Cosmetics. The limited edition set is priced at $28, and it can be purchased on the IT Cosmetics websiteor at Ulta. It’s positioned as “an Ulta exclusive”.

So what do you think of this set? Will you be picking it up for yourself or for a gift?

Ingredients:EYESHADOW PALETTE INGREDIENTS: MICA, MAGNESIUM STEARATE, DIMETHICONE, PHENOXYETHANOL, TOCOPHERYL ACETATE, WATER AQUA , CHOLESTERYL OLEYL CARBONATE, CHOLESTERYL NONANOATE, CHOLESTERYL CHLORIDE, RETINYL PALMITATE, TOCOPHEROL, MAGNESIUM ASCORBYL PHOSPHATE, HYDROLYZED SILK, COLLAGEN AMINO ACIDS, GLYCERIN, EUTERPE OLERACEA FRUIT EXTRACT, BUTYLENE GLYCOL, CAMELLIA SINESIS LEAF EXTRACT, CARBOMER, POLYSORBATE 20, PALMITOYL OLIGOPEPTIDE, PALMITOYL TETRAPEPTIDE 7, VITIS VINIFERA GRAPE SEED EXTRACT, ALOE BARBADENSIS LEAF JUICE, HYALURONIC ACID, NIACINAMIDE, OLIVE LEAF EXTRACT, ORYZA SATIVA RICE EXTRACT, CHAMOMILLA RECUTITA MATRICARIA FLOWER EXTRACT, PERSEA GRATISSIMA AVOCADO OIL, PERFLUORODECALIN, METHICONE. MAY CONTAIN: TITANIUM DIOXIDE CI 77891 , IRON OXIDES CI 77499, CI 77492, CI 77491 , MANGANESE VIOLET CI 77742 , ULTRAMARINES CI 77007 . Hello Lashes Mascara INGREDIENTS: WATER, BEESWAX, COPERNICIA CERIFERA CARNAUBA WAX, DIMETHICONE, PVP, STEARIC ACID, GLYCERYL STEARATE SE, SORBITAN STEARATE, POLYBUTENE, OLEIC ACID, MAGNESIUM ALUMINUM SILICATE, CELLULOSE GUM, CHLORPHENESIN, PANTHENOL, ASCORBYL PALMITATE, DISODIUM EDTA, EUTERPE OLERACEA FRUIT EXTRACT, SIMMONDSIA CHINENSIS JOJOBA SEED OIL, COCOYL HYDROLYZED COLLAGEN, HYDROLYZED WHEAT PROTEIN, LAUROYL LYSINE, BIOTIN, SERENOA SERRULATA FRUIT EXTRACT, URTICA DIOICA NETTLE EXTRACT, EQUISETUM ARVENSE EXTRACT, CAMELLIA SINENSIS GREEN TEA LEAF EXTRACT, GLYCERIN, MYRISTOYL HEXAPEPTIDE 16, ARGININE, MALUS DOMESTICA FRUIT CELL CULTURE EXTRACT, LECITHIN, PHENOXYETHANOL, CAPRYLYL GLYCOL, POTASSIUM SORBATE, HEXYLENE GLYCOL MAY CONTAIN: IRON OXIDES CI 77499